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Finding differences that make a difference
hero_futurefitai.jpg

Page Designs for Career Transition OLD

 
 

Career Profile & Roadmap Page Redesigns

FutureFit AI | 2020 Techstars Workforce Development Accelerator

 
 

A reskilling and outskilling platform that partners with employers and governments to provide an AI-powered career GPS to individuals as they navigate career transitions.

Business outcomes

  • Redesigned critical pages for user testing

    • Career Profile, Onboarding, My Roadmap

  • Increased components for the design system

 
 

Summary

Client Asks

  • Testing revealed pain points in user journey

  • Multiple existing pages need redesigning

  • Translate existing user feedback into designs 

  • Build a career roadmap page

Resources

  • Figma design system 

  • Style guide

  • Streamline icons packs

  • UX design contractor research docs

Redesign Projects

  • Career Profile Page

  • Onboarding Page

  • My Roadmap Page

  • Figma components as needed

 

Career Profile Page - The Problem “What do users do?”

Single-page description of requirements and outlook for a career field. User profile information will integrate with these descriptions creating a map of next steps.

  • Testing showed users were confused on this page

  • The user’s profile information wasn’t integrated in context with the role

  • There wasn’t any direction helping the user to complete next steps

  • Skills tabs don’t provide much value when they open up after being clicked

  • No context on how this info related to them

 

Iteration 1 - One Column

  • Integrated user profile information

  • Visualized user match prominently in the top right

  • Detailed key metrics about the career in Outlook section

  • Gave two clear actions under Education and Experience

  • Profile, Pathways, Companies, and Cities tabs would give more details without leaving the page

Iteration 2 - Split Column

  • Added color blocking to tab navigation to create sections

  • Added two columns to make it easy for users to compare

  • Mirrored targeted skills in each column and added checks to user skills

  • Increased readability by reducing graphic sizes and increasing text sizes

 

Iteration 3a - Complete State

  • Redesigned Match graphic in upper right to be more explanatory

  • Simplified graphics in the middle of the page

  • Highlighted minimum education requirements

  • Added more detail to Experience section in the left column

Iteration 3b - Empty State

  • Gave the user freedom to see anything on the site instead of forcing them to complete steps. Historically, users were blocked from seeing careers until their profile was complete.

  • Some sections require additional actions in order to make a match. This iteration shows what an empty state could be.

 

Iteration 3c - Background Color

  • This quick iteration shows another way to use background color to better see the information.

  • It flips the color from the tabs to the background of the whole site

  • The client is white-labeling the product so this would need to be tested

 
 

Match Component Iterations

Original Design from Website

match_0_original.png
  • The match component is used throughout the site

  • Users need a quick-glance graphic to relate their profile to a particular career path

Iteration 1 - Headache

  • Hard to understand

Iteration 2 - Seeing Stars

  • Too much information

Iteration 3 - Stars and Bars

  • Stars and bars don’t connect

Iteration 4 - Winner!

  • Balanced and compete

 

My Roadmap Page - The Problem (It’s kinda not a roadmap)

Onboarding page where users complete their profile with information related to their current skills, education, and experience that will later be used to create their career roadmap

 

My Roadmap Onboarding

Iteration 1 - Cards, Bar, and Tabs

  • Steps on cards are clear and easy to see what needs completion

  • The roadmap can’t be built without a profile so they get one choice: complete the profile

  • User has freedom to choose what they want to complete

  • User sees their progress on the progress bar

  • Steps are located below the progress bar

 

3 States of a Step

step_start.png
step_continue.png
step_complete.png
 

Tabs Section Iteration

  • After clicking on a step, the page scrolls down to reveal an easy-to-complete section of choices to add to their profile

step_2_tabs.png
 

Iteration 2 - Converted Cards to Tabs

  • Upon reflection, we removed the step numbers because the order of completion doesn’t matter

  • Iteration 1 had a high cognitive load: busy cards filled with step number and links, a separate progress bar, AND tabs under the bar could be confusing to the user

  • Connected tabs to sections leaving no doubt about what the user is working

  • User sees the status of their progress immediately from the progress bar

 
 

My Roadmap Page

Full page showing the “Planning” step

Evolution of the nested arrows